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Old 09-09-2007, 05:51 PM
Nikos Kartalis's Avatar
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Arrow Sony α700 Delivers Stunning Next-generation Picture Quality



Sony announces its newest addition to the α digital SLR camera system. Aimed at serious photo enthusiasts and semi-professionals, the α700 teams uncompromising performance and responsiveness with superlative HD image quality – from shooting to viewing.

In addition to its rugged build quality and pro-friendly features, the α700 redefines ease of use for such a highly-specified digital SLR camera. Thanks to its intuitive new navigation system, camera settings can be adjusted in moments under the most exacting shooting conditions.

There’s also an extensive new palette of customisation options and creative tools to help photographers take their passion to the next level.

Some specs includes:
  • Superb picture quality with newly developed Sony 12.24 effective megapixel Exmor CMOS sensor and brand new high-speed BIONZ processor with RAW noise reduction
  • Ultra-responsive operation with fast, high-accuracy 11-point autofocus and 5fps continuous shooting
  • New ‘Quick Navigation’ function for instant access to camera settings
  • Rugged magnesium body with dust/moisture resistant seals
  • ‘PhotoTV HD’ Full HD image display on new BRAVIA televisions
  • 3-inch 921k dot photo-quality LCD screen and bright, high-magnification viewfinder
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